Settings

Price Rules

Automatically calculate selling prices per channel from your cost price or RRP — no manual price entry required.

Growth and Pro plans only. Price rules are not available on the Starter plan. Upgrade your plan to unlock them.

Price rules let you define a formula that Salync uses to calculate the price pushed to each sales channel. Instead of entering prices manually for every product on every channel, you set one rule per channel and Salync applies it automatically.

Rules are defined in Settings → Price Rules.

How a price rule works

Each rule is linked to a specific sales channel (for example, your eBay account or Shopify store). When Salync syncs a product to that channel, it calculates the channel price using the rule formula rather than using the product's default sale price directly.

The formula is: base × multiplier + fixed offset

The base can be either:

Cost price — the per-unit cost recorded on the product. Use this when you want to guarantee a minimum margin regardless of what your RRP is.
RRP (sale price)— the product's main sale price. Use this when you want to price channels relative to your standard retail price.

Creating a price rule

Go to Settings → Price Rules.
Click New rule.
Select the channel the rule applies to.
Choose the base (cost price or RRP).
Enter a multiplier — for example, 2.5 means the channel price will be 2.5× the base.
Optionally enter a fixed offset — an amount added or subtracted after the multiplier is applied. Useful for covering channel fees. For example, adding +1.00 adds £1 to every price to cover a listing fee.
Optionally set a minimum price — Salync will never push a price below this value, even if the formula produces a lower result.
Click Save.

Example rules

Channel	Base	Multiplier	Result (cost £10)
eBay	Cost price	× 2.5	£25.00
Shopify	Cost price	× 3.0	£30.00
Amazon	RRP	× 0.95	£28.50 (if RRP = £30)
Etsy	Cost price	× 2.5 + £1.50	£26.50

Rule priority and overrides

If a product has a manually entered channel-specific price set on its Channels tab, that price takes priority over any price rule for that channel. Price rules only apply when no manual channel price override exists for the product.

This means you can set a rule as the default pricing behaviour for a channel, then override individual products where needed (for example, a clearance item you want to price below the normal formula).

When prices update

Price rule calculations run whenever:

A product's cost price or RRP changes and the product is active on a channel with a rule.
A new price rule is saved — Salync recalculates and re-syncs affected listings.
A product is first enabled on a channel that has a rule.

Tip: Keep your cost prices accurate on every product. Price rules are only as good as the underlying data. If your costs change, update the cost price on the product and the channel prices will recalculate automatically.

Rounding

Calculated prices are rounded to 2 decimal places by default. You can configure a rounding strategy on each rule:

Standard — round to nearest penny (default).
Psychological — round down to the nearest .99 (e.g. £24.73 → £23.99). Common for retail pricing.
Ceiling — always round up to the nearest penny.

Channels →Products →Billing & Plans →